Market Research and Strategy

Jump Start Strategy Session

Technology companies rely to heavily on product features to differentiate themselves from their competition. At Over The Air Media we recommend a one to three day Jumpstart Strategy Session to establish branding and positioning messages, highlight distinct customer benefits, and develop detailed activities to influence customer’s purchase decisions. The outcome of the strategy session is complete marketing plan focused on your companies goals.

Strategy Session with a team of Auto-ID Marketing Experts providing:

  • Branding Strategy
  • Sales Strategy
  • Partner Recruitment
  • Website Strategy

This workshop delivers a complete marketing plan for social media, internet, PR, advertising and tradeshows.

Marketing Analysis

Understanding where to play is one of the most important processes in marketing strategy. Our Virtual Marketing Team (VMT) has 50 years of combined RFID experience with professionals in marketing strategy to provide you the critical information you need to launch your product. Our experts will meet with you and customize the market research to answer your specific questions.

Customized Research Reports for:

  • Competitor Analysis
  • Value Chain Analysis
  • Technology Trends
  • Marketing Analysis
  • Online Survey

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